A survey of Gen Z students showed many searched TikTok for scholarships. It led them to new opportunities—but also ...

A new survey found that Gen Z respondents are posting and engaging less on social media, and while they turn to TikTok the most, they don't trust the app.

A new report from research and analytics company The Harris Poll reveals that an increase in advertising and influencer culture, privacy concerns, and other factors are beginning to impact loyalty ...

Former Disney and Discovery exec Carolina Lightcap has launched ShowUp Studios, which will produce content for Gen Z on ...

It started, as most cultural alarms do, on TikTok itself. Earlier this year, a wave of young users began flooding their For You Pages with a simple, mournful question that was dubbed “the great meme ...

In what some see as the fulfillment of the so-called “horseshoe theory,” Gen Z activists on the political left and political ...

Cringe is that crippling feeling of embarrassment from a social faux pas. Are you immune? Take our quiz to find out.