Publishing an ad for an apartment or rental home in Spanish may seem like it would broaden the pool of potential renters, but new research shows it can harm rental-seekers’ perception of the property ...

The Spanish ad copy for now-failed Proposition A, a $400 million bond to revamp San Francisco’s transit and streets, was rife with errors and confusing wording, Spanish speakers have noted in the week ...

Mayor Zohran Mamdani and lefty Rep. Alexandria Ocasio-Cortez sparked online backlash after urging illegal immigrants to sign up for free Big Apple childcare in a cringey Spanish-language ad. The ...

Donald Trump — who has pledged to carry out the largest migrant deportation in US history — is striking a decidedly different tune in his advertising to court Latino voters: an upbeat video montage of ...

How fitting that the most Latinized presidential campaign season in history enters its final week with the Democratic candidate looking deep into our eyes and carefully pronouncing 65 words in Spanish ...

Rep. Adam Gray, D-Merced, trains with the Merced College baseball team in April ahead of the Congressional Baseball Game. Gray recently faced GOP attacks over his vote against a Republican tax bill ...

A secretive Democratic super PAC has been quietly running a massive Spanish-language ad campaign in support of Vice President Kamala Harris, pumping tens of millions of dollars into trying to reach ...

The Spanish-language audience is growing significantly and proving to be a valuable audience for advertisers amid cord-cutting, recent data shows. A Nielsen report found that Hispanic consumers are ...